Session 3: Stop pitching ESG. Start pitching investments.

What the first two sessions covered

Session 1 (21 May) looked at what it takes to find it and structure it. Höskuldur Arason from Insolica brought real ERP integration cases. Kirstine Hartung Larsen from K² Nordic showed how a sustainability function inside an 11,000-person Nordic group used existing financial and operational data to build a decision-making basis that actually worked. The takeaway: data access is a structural problem, not a technical one, and it is solvable.

Session 2 (27 May) picked up from there. Once you have structured data, the question shifts from access to interpretation. Line Knudsen from Keepers walked through how to read spend data, separate signal from noise, and identify where the biggest impacts sit. Pavlina Caccioni from Konges Sløjd brought the practitioner account: what the implementation at Kurhotel Skodsborg actually looked like, what changed, and what the data showed six months in. The takeaway: a hotspot is only useful if someone owns the decision to act on it.

Session 3: getting it funded

That decision now needs a budget. And this is where most good work quietly stops. Not because the idea was wrong. Not because the data was weak. Because the proposal was written in the language of operations and sustainability, and the decision-maker across the table speaks finance.

Christian Boserup from ESG Implementation walked us through how to close that gap, using a real proposal that was rejected and recast into one that got approved. It is 20 minutes, built around the three frames finance actually responds to: revenue protection, risk reduction, and operational resilience.

Get the links to all recordings 👇